THE CONCOURS GÉNÉRAL AGRICOLE...
This year, the 130th edition of the Concours Général Agricole took place during the International Agricultural Show. This competition celebrates the richness and diversity of flavors, showcasing products, wines and livestock from across France while recognizing producers committed to the taste and quality of their products, promoting French excellence and expertise.
5 competition categories are recognized each year:
- The breeding animal competition, which has recognized France’s finest breeding animals since 1870,
- The wine competition, a benchmark in the wine industry,
- The product competition, a leading event and mark of quality since its creation,
- The young professionals competition, which showcases young talent through 5 dedicated competitions,
- The agroecological practices competition, which rewards the agroecological balance achieved by farmers in their meadows.
To ensure high-quality results, the jury is made up of professionals and consumers who receive training to refine their palates and evaluate the products entered in the competition.
...VEDRENNE AWARDED
VEDRENNE has participated in this competition for more than twenty years and has already won numerous medals, reflecting the care devoted to product development and quality.
This year, a new medal joins VEDRENNE’s list of achievements.
Given a makeover in 2022 to highlight its two main ingredients, apple and chestnut, as well as its region of origin, Le Birlou liqueur won the gold medal at this latest edition of the CGA.
With its unique taste combining the deliciousness of apple and the smoothness of chestnut, Le Birlou transported the judges to the chestnut groves of Cantal.
TASTING NOTES
Colour: Amber
Aroma: Delicious apple and chestnut notes with a hint of vanilla.
Flavour: All the deliciousness of apple, followed by the smoothness of chestnut.

BIR-LOOK-AFTER-ME
3 cl Le Birlou liqueur
3 cl Tequila
0,5 cl Lemon juice
0,5 cl Lime juice
Shake all the ingredients and pour into a cocktail glass with crushed ice.